Terms of Service

1. The Service

Mideal is an online service that lets businesses create and run AI sales assistants (“closers”). A closer works from the materials and settings you provide — such as products and plans with prices, policies, FAQs, documents and a persona — and chats with your customers on the messaging channels you connect, such as Telegram.

Depending on your settings and plan, a closer can answer customers’ questions, recommend a suitable plan, quote the prices you have configured, share your own payment link or QR code when a customer confirms, follow up within your reception hours and contact limits, and ask you or your team to handle a conversation when needed. In the Mideal Console you can watch conversations, take over at any time and receive alerts.

We may update and improve the Service from time to time.

2. Accounts

• You must be at least 18 years old and able to enter into a binding contract.
• Give us accurate information and keep it up to date.
• Keep your sign-in details secure. You are responsible for activity under your account, including activity by team members you invite.
• Tell us promptly at support@mideal.ai if you believe your account has been used without your permission.

3. Free trial

The free trial lasts 30 days and includes 2,000 credits and up to 2 AI closers. No payment is needed to start. We will not charge you unless you choose a paid plan. When the trial ends, you can choose a paid plan to keep using the Service. We may change or end trial offers for new sign-ups.

4. Plans, fees and renewal

• Plans, prices, credit allowances and what each plan includes are shown on our Pricing page. Prices are in Chinese Yuan (CNY). Any applicable taxes are shown at checkout.
• Subscriptions are paid in advance, monthly or yearly. A yearly subscription covers 12 months and is paid up front.
• Plans do not renew automatically. Before a billing period ends, we issue a renewal bill in the Mideal Console; your plan continues for the next period when you pay it. If it is not paid, your plan ends at the end of the current period.
• Payments are processed by Stripe. Each payment — a plan, a renewal bill or a credit top-up — is made by you at checkout, for the amount shown there. We never charge your payment method without you completing a checkout.
• Each plan includes a monthly credit allowance. Credits are consumed as your AI closers handle customer messages; usage depends on the length and complexity of each conversation. You can see your balance and usage at any time in the Console. Credit top-ups are one-off purchases. If you run out of credits, your closers may stop replying to customers until more credits are available.
• If a renewal bill is not paid, paid features stop at the end of the period you have paid for.
• We may change our prices for future billing periods. We will tell you in advance, and a new price applies to renewal bills issued after the notice. You can choose not to renew.

5. Cancellation and refunds

You may request a full refund within 7 days of your first payment. After that, fees for the current period are not refunded, and credits that have already been used are non-refundable. Plans never renew automatically: if you don't pay the renewal bill, your plan ends at the end of the current billing period, and you keep access until then. To request a refund, or to tell us you won't renew, email support@mideal.ai.

Our Refund & Cancellation Policy explains the details and forms part of these Terms.

6. Delivery of the Service

The Service is delivered online. You can use it through the Mideal Console as soon as you sign up, and a paid plan takes effect as soon as your payment is confirmed. There is no physical shipping.

7. Your content and your business

• “Your Content” means the materials and settings you or your team provide, and the conversations between your closers and your customers. You keep ownership of Your Content.
• You give us a worldwide, non-exclusive, royalty-free licence to host, store, process and display Your Content only as needed to provide, secure and support the Service, and as described in our Privacy Policy.
• You are responsible for Your Content: that it is accurate (including your products, prices and policies), that you have the right to use it, and that it is lawful.
• You are responsible for your products and services, your prices and offers, delivering what you sell, and handling your customers’ questions, complaints and refunds. You must comply with the laws that apply to your business, including consumer-protection, advertising and privacy laws.
• When your closers chat with your customers, we process your customers’ personal data on your behalf. You are responsible for having a lawful basis to collect and use it, and for giving your customers any notices the law requires.

8. Payments between you and your customers

Your closers can share the payment links and QR codes that you provide. Payments your customers make go directly to payment methods that you control. Mideal does not process, receive or hold these payments and is not a party to your transactions with your customers. Any questions or disputes about them are between you and your customer.

9. AI-generated replies

Closers write their replies automatically using AI, based on your materials and settings. AI-generated replies can sometimes be inaccurate or incomplete. You are responsible for how you configure your closers, for reviewing their conversations and for stepping in when needed.

10. Acceptable use

You must not use the Service, or let anyone else use it, to:

• offer, promote or sell products or services that are illegal where you or your customers are, such as illegal drugs, weapons, or counterfeit or stolen goods;
• send spam or unsolicited bulk messages, or contact people who have not contacted you or who have asked you to stop;
• break the terms, rules or policies of any messaging platform you connect, such as Telegram;
• deceive or mislead people, including making false claims about your products, prices or business, or impersonating any person or organization;
• ask customers for passwords, full payment-card numbers or other sensitive information in conversations;
• harass, threaten, exploit or discriminate against anyone, or target children;
• infringe anyone’s intellectual property, privacy or other rights;
• provide professional services, such as legal, medical or financial advice, that you are not licensed or permitted to provide;
• spread malware, or try to access the Service, other accounts or systems without permission;
• interfere with or overload the Service, get around usage limits or security measures, or reverse engineer the Service except where the law allows; or
• do anything else that is unlawful, fraudulent or harmful.

You are responsible for complying with the laws that apply to your communications with customers, including consumer-protection, advertising, privacy and anti-spam laws and any rules on automated messages. We may remove content, pause closers or suspend accounts that we reasonably believe break this section.

11. Third-party services

The Service works with third-party services, such as the messaging platforms you connect (for example Telegram) and the payment methods you choose for your own customers. Your use of them is governed by their own terms. We are not responsible for third-party services, and changes to them or outages can affect the Service.

12. Our intellectual property

We own the Service, including our software, designs and brand. Apart from the right to use the Service under these Terms, these Terms do not give you any rights in it. If you send us feedback or suggestions, we may use them without any obligation to you.

13. Privacy

Our Privacy Policy explains how we collect and use personal data.

14. Suspension and termination

You can stop using the Service at any time and cancel as described in section 5. We may suspend or end your access if you break these Terms, if a payment is not made, or if we need to in order to prevent harm or comply with the law. Where reasonable, we will tell you first.

When your account ends, your closers stop replying to customers. We delete or anonymize Your Content within a reasonable period, unless we need to keep it to meet legal obligations, as described in our Privacy Policy.

15. Disclaimers

To the extent permitted by law, the Service is provided “as is” and “as available”. We do not promise that the Service will be uninterrupted or error-free, or that it will produce any particular sales or business results.

16. Limitation of liability

To the extent permitted by law: (a) we are not liable for any indirect, incidental, special, consequential or punitive damages, or for any loss of profits, revenue, data or business opportunities; and (b) our total liability for all claims relating to the Service is limited to the amount you paid us for the Service in the 12 months before the event that gave rise to the claim. Nothing in these Terms limits any liability that cannot be limited by law.

17. Indemnity

You agree to compensate us for claims, losses and costs (including reasonable legal fees) arising from Your Content, your products and services, your dealings with your customers, or your breach of these Terms or the law.

18. Changes to these Terms

We may update these Terms. We will post the new version on this page with a new effective date and, if the changes are significant, tell you in advance by email or in the Console. If you keep using the Service after the changes take effect, you accept the updated Terms.

19. Governing law and disputes

These Terms are governed by the laws of the Hong Kong SAR. The courts of the Hong Kong SAR have exclusive jurisdiction over any dispute arising out of or relating to these Terms or the Service. Before starting proceedings, please contact us so that we can try to resolve the issue informally.

20. General

• These Terms, together with the policies they refer to, are the entire agreement between you and us about the Service.
• If any part of these Terms is found unenforceable, the rest stays in effect.
• If we do not enforce a right, we have not waived it.
• You may not transfer your rights under these Terms without our consent. We may transfer ours to an entity that takes over the operation of Mideal, and we will tell you if we do.
• These Terms are available in English and Chinese. If the two versions differ, the English version prevails.

21. Contact us

Questions about these Terms? Contact us:

• Operator: JUNYU LU, trading as Mideal
• Address: Hong Kong SAR
• Email: support@mideal.ai
• Phone: +1 503 344 7136